superprofit

The core ability of the enterprise is the source of its competitive advantages and also the important way to get superprofit.

企业的核心能力是保持竞争优势的力量源泉，也是取得超额利润的重要途径。

Commercial reputation is the ability for a business to gain the superprofit and the invisible asset which can't be identified.

商誉是指企业获得超额收益的能力，是不可辨认的无形资产。

A monopolizing enterprise can control a market and get superprofit by taking price discrimination.

在一定市场上占据优势地位的企业，可以通过有选择性地实施价格歧视战略，从而实现控制市场、获取超额利润的目的。

Under the condition of strategic bidding of large scale enterprises, perfect competitive power generation enterprises can gain more superprofit.

在大企业策略竞标的条件下，完全竞争企业会获得更大的超额利润。

But, nowadays in society, there is phenomenon which the managers do unreal advertisement to pursue superprofit.

但是，目前社会上存在着商品经营者做虚假广告以追求超额利润的现象。